TrendsTrends

How would you rebrand BP?

bp-rebranding-greenpeace-deflux-design

As an interesting follow on from the Jonathan Barnbrook interview about design and social responsibility (which you no doubt read from my previous blog post), here's Greenpeace's latest politik - a competition to rebrand BP. Their Flickr group is buzzing with activity, so it's certainly touching a nerve.

One Book, One Twitter - Neil Gaiman's American Gods

one-book-one-twitter-neil-gaiman-deflux-design

So two things I've noticed. No-one knows what to do with Twitter really, and no-one seems to read books anymore (although after playing with an iPad yesterday I see e-books coming back in a big way!)... but trust Wired to apply their trademark perception and playfulness to see what happens if you apply the Digg community idea to a real-time experience. So around the world people are reading a book together and tweeting their comments, thoughts and questions to make the 2.0 hipster version of the oh-so-square book club.

Playstation 4 - the future of design?

Playstation - PS4

We at Deflux have a neat wee collection of gaming consoles, from Ataris and Nintendos and Segas to the smaller handheld games and Watches. Gaming culture has always been pushing the boundaries both in technology and in design, it is a culture where functionality and aesthetics combine to show us a new world, it tries to represent the future of things to come, a new train of thought, a break in what is the norm.

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